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Getting Social With User-Generated Video

User-generated video is becoming a hot commodity online as its value and advantages become more obvious. Marketing departments in particular understand how user-generated video can benefit their...

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Harnessing Social Proof: The Most Persuading Type Of Testimonial

Testimonials are one of the most powerful ways to boost online credibility and harness social proof. Usually showcasing first-hand examples of happy customers, testimonials provide supporting evidence...

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The Surprising Non-Verbal Power Of Video

Social media groupies and web marketing nerds, this is our world. 758 million people worldwide (over 10% of earth’s total population) watched an average of 79 YouTube videos each in just one month,...

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